Helpful stories for planning a Website and your Internet Marketing Strategy.

What type of website do I need?

10 February

What type of website do I need?

Type of Website
That’s a good question. Since you are visiting this website, there is a good chance you are trying to figure out what type of website you need. I think this brief point form article I just found on eHow will be of value in helping you understand the basictypes of websites and determine what you want your website to do for you.

Although creating your Website Wish List will provide your development team with the plan they need when building your website, I think it’s worth understanding these basic types of websites before you discuss your plans with your developers so you will be able to better understand their recommendations.

This article on eHow explains five types of websites you will most likely want to choose from. They are:

  • Static Website – Brochure style website with static content changed only on rare occasion.
  • Commerce Website – Catalogue site featuring multiple products. Ultimately selecting products “may” place them into shopping cart which is eCommerce enabled allowing you to make a purchase and enter shipping details.
  • Squeeze Page –  A one page site focused on capturing user’s email addresses in exchange for the solution to their problem. Also referred to as a Lead Capture Page or Landing Page, although Landing Page is also used to mean the first page visitors enter your website from.
  • Sales Letter Page –  A one page site that offers a detailed explanation, usually in long form copy, building the value of the offering with the goal of compelling the user to register for the full or greater package being sold.
  • Blog – An online journal. Blogging platforms such as WordPress offer robust content management systems, static pages and countless features which available for you at add by uploading “Plugins”.

I would add to these to the list:

  • Membership Sites – If you want to create a service users can subscribe to.
  • Social Networking Sites – If you want to create a social networking site using web 2.0 features. Perhaps targeting an unserved niche community.

Mobile Apps and Mobile Friendly / Responsive versions of your chosen type of Website are also important considerations.

As you have probably determined by now, your new site may become a combination of two or more of these types of websites. For instance, you may need a membership website that has an eCommerce catalogue shopping cart and a blog area.

Understanding these and referring to your website wish list will help you clarify your requirements and better understand your developer’s recommendations.

Again, here is the full eHow article entitled “Types of Websites to Build“.

I hope this helps you figure out what type of website you need.

Cheers and best wishes,